URLs as Links
To make hypertext links more accessible, avoid using long URLs as link text. Instead use concise, meaningful text and embed the long URL in the link text. No one wants to hear a long URL being read out to them as it is much more meaningful to hear the link text instead.
The text for links should be descriptive for where the link will go and it should make sense if read out of context from the rest of the text on the page. This is important because screen reader users can have the software read just the links on a web page.